When it comes to Pride celebrations, Folkestone is no Brighton, London or Manchester. But this small coastal town is packed with creativity - it has the largest urban outdoor collection of contemporary art in the UK! Folkestone Pride Community Group needed a new visual identity that would put their Pride event on the map, and reflect the town’s creative heritage.
Concept / Visual identity / Design
Using contemporary typography and a refreshed colour palette, we developed a new look and feel for Folkestone pride that celebrated fluidity, and reflected how Pride - and the LGBTQIA+ community - has evolved. From impactful outdoor posters and banners, to T-shirts and an eye-catching festival program, Folkestone Pride became brighter and bolder than ever before. Keep your eyes peeled to see it featured in some popular design publications soon...